Hiya everyone ♡
Benefit Cosmetics are back in South Africa, hallelujah!
Ayesha, the brand manager of Benefit South Africa, invited me and a few of my readers to the Gateway Red Square store yesterday for a little BeneParty.
We were welcomed with some bubbly (the non-alcoholic kind) and cupcakes and we dived right in to see all of their beautiful products and sample everything! We had highlighter, liner and lip/cheek tints swatched all over the back of our hands.
Lauren, their product and brow specialist, gave us some information on the brand and all of the products. Benefit was started by the Ford sisters, a pair of twin sisters who were also models, some 40 years ago. The twins were two Indiana farm girls who found navigating the new world of beauty and makeup quite daunting. That is when their mantra was born - "makeup doesn't have to be serious to look good". If you've ever seen Benefit's products then you can agree that their packaging is very special and that they have one-of-a-kind products, they cater for everyone!
We also need to mention SpyGal. She heads up the POREfessional range, and her primary mission is to eliminate visible pores once and for all! SpyGal is very special to the Benefit family, she's even trademarked! Not only that, there are Marvel comics dedicated to her. You must go check out Benefit's website to see more on SpyGal's tips, tricks and instructional videos. You can read her comics too.
Back to the event, we were then treated to mini makeovers, I had a tutorial on how to use the They're Real liner for the perfect cat-eye, Karis had her brows done at their famous Brow Bar and Carol had her entire face makeup done.
To end off the perfect evening, Benefit spoiled us with goodies bags that include their super-famous POREfessional primer, their They're Real mascara and their Triple Performing Facial Emulsion, an addition to their skincare range.
Here are some of the pics from the stand at the Gateway Red Square store. I will be at the Pavilion Edgars on Saturday to join them again. Why not join me?
Follow me on Twitter and Instagram for more Benefit news! @CJaneWonder
|Payday is tomorrow, and I AM buying Watt's Up highlighter!|
|Beautiful goodie bags|
|Karis, Lauren, me, Chelsea and Carol|
Have you seen any products that you're dying to get your hands on?
Labels: benefit, cosmetics, durban, edgars, gateway, launch, makeup, new store, skincare, south africa